Good old Bing. They do prefer to keep life interesting for web publishers.
You may have heard rumblings of a update that is recent wreaked havoc for a lot of вЂњyour cash or yourselfвЂќ sites вЂ” the ones that discuss health, fitness, funds, or delight.
That update appeared to consider the credibility of site publishers. Will they be trustworthy? Do they actually know what theyвЂ™re dealing with? (GoogleвЂ™s acronym with this authoritative trustworthiness is EAT, which makes for a few really funky-sounding SEO advice.)
Now, some approaches to Search Engine Optimization copywriting (like, um, one that Copyblogger has suitable for more than a decade) will make you in far better shape when Bing goes on an EAT rampage.
Plus one element who has people scrambling? ItвЂ™s theвЂ” that is lowly very easy to screw up вЂ” About web Page.
So letвЂ™s speak about just how to develop a better one.
You donвЂ™t have to overcomplicate it
It appears in my experience that some site owners have a simpler time proposing wedding than they are doing writing a good About web Page.
If thatвЂ™s you, youвЂ™re things that are probably overcomplicating. Continue reading Have you been Making These 7 Mistakes together with Your About Web Page?